When it comes to TVs, the launch of each new product will have to go through testing by reviewers and day-to-day usage by consumers, and the same is going to happen for our JVC smart TV, which is a newly launched smart TV product in the budget category. Some of you may not be aware of this brand, so let me introduce and tell you about JVC.
Well, JVC is not a new name; when we talk about some iconic electronics brands, JVC is a name that stands out. Founded in 1927, JVC—short for Victor Company of Japan—made waves in the tech world by introducing Japan’s first televisions and co-developing the legendary VHS format that transformed home entertainment.
Fast forward to today, JVC has evolved, focusing on delivering cutting-edge products that cater to modern consumer needs. From high-quality projectors and audio systems to advanced car entertainment solutions, the brand has continued to innovate while staying true to its legacy of reliability and performance.
Well, now in India, to sell Smart TVs under the JVC brand name, Super Plastronics Pvt Ltd (SPPL) – has obtained the rights from JVCKenwood to become an authorized licensee to manufacture JVC smart TVs along with distribution, service, and warranty. JVC is not the first TV brand under SPPL; this 1000 crore company already has well-known brands such as Thomsan, Kodak, Blaupunkt, and White Westinghouse and offers products in both budget and premium segment ranges.
Today, we analyze how the new Smart TV product launch under the JVC tag will perform and what the users will have by spending their hard-earned money.
JVC 4K TVs would attract attention from people who need home entertainment. It has been labeled with various labels, such as large screen, excellent picture quality, suitable for games, etc. However, it’s essential to recognize that TV’s primary consumers aren’t just avid seekers in a particular niche. Now, even ordinary households are the leading consumer group of TVs, and they buy TVs mainly to meet their daily home entertainment needs. Therefore, for most consumers, a TV product with comprehensive features, reliable quality, and high-cost performance is often the most attractive choice.
Out of the other Smart TV models of JVC, we have LT-55NQ7165C, one of the latest 55-inch 4K Google QLED TVs from SPPL. It is equipped with QLED technology and designed for 55-inch large screens, with a peak brightness of 550 nits and a refresh rate of 4K 60Hz, which makes the picture quality smooth and detailed. In addition, the TV also has wide Color gamut coverage and light control technology. The hardware configuration almost appears good for a budget TV priced at 35,999 INR. So, let’s explore this JVC LT-55NQ7165C 4K TV in detail.
Appearance and design:
The JVC 4K TV adopts a modern and simple design style. The first impression is in a few words: thin, texture back, plastic frame that is delicate but not eye-catching, and the 55-inch screen that is the focus of the space, whether in the living room or bedroom.
The bezel is exceptionally narrow, and the full-screen design also allows us to focus on the picture and ignore the bezel’s constraints.
The design on the back of the body is also simple; it adopts a flat design with a protruded center that maintains the integrity of the back panel; it is conducive to wall mounting of the TV; it can be easily integrated into various home environments. Multiple ports are placed on the side but at the center of the body, which is convenient for users to connect to multiple devices but a little difficult if the TV is wall-mounted.
On the side, one Audi jack along with 2 USB ports (2.0) and three HDMI ports out of one will support ARC, which must be there in today’s modern world. The downside is also reserved to attach RJ45, A/V, RF -and Optical cables.
For wireless connectivity, you will get dual-band Wi-Fi and Bluetooth 5.0.
JVC’s remote control continues a consistent minimalist design with a small shape and a smooth feel. This remote control has many user-friendly uses, which will be shown later in this article.
Apart from the other common accessories and a remote inside the box, we will also have a free 4-month subscription to 24+ OTT platforms.
Picture quality
The higher the brightness of the TV, the richer the picture level and three-dimensional sense it displays. TVs with insufficient brightness often have limited dynamic range, making it difficult to show the subtleties of the picture entirely. With the increasing demand for a high dynamic range of film and television content to pursue a more realistic and natural visual experience, high brightness has become a key consideration when purchasing a TV.
After actual measurement, JVC 4 K’s peak brightness is as high as 550nits compared with other TV products at the same price. Its brightness performance is particularly outstanding. It offers a 4000:1 contact ratio, which dramatically improves the image’s contrast and black levels to avoid overexposure and over-darkening, making the dark parts more detailed and the bright parts more dazzling. With JVC’s quantum dot display technology, wide color gamut coverage makes it a good quality HDR TV product in the same price range that combines LED and quantum dot display technology.
We selected several different types of sources to watch. When playing high-brightness scenes, details are visible in the frame, and colors are vivid and rich. When playing dark scenes, JVC 4K TV can accurately restore the details and levels of dark parts. However, you cannot compare the blacks with high-end or OLED smart TVs because even though the QLED is there, you will still have grey shaded on the side of the image in dark areas. Nevertheless, the TV can show good picture quality performance by avoiding too much compression of brightness or blur of the picture, whether a high-brightness or a dark scene.
The TV performance is even more impressive under the HDR film source; JVC 4K Smart TV can automatically detect the HDR or HDL content and play high-brightness scenes; the TV can show rich and vivid colors, making the picture more vivid. The image and background are easily distinct when playing the bright and dark screens, and there is no light smudging problem. TVs performed exceptionally well when playing high dynamic content, with a more realistic experience; however, sometimes I feel a few details are missing even in HDR 4K picture quality and a slightly blurry look when watched closely, but we cannot forget that such big TVs are meant to watch from some distance.
I will not say the dark levels of the TV are exceptionally good. Still, from the budget point of view, the QLED technology makes TVs more reasonably good in terms of color reproduction and display detail. When watching colorful pictures, the TV can accurately restore various colors, making the image more vivid and real. When watching photographs that require a high level of detail, the TV can precisely control the light thanks to the Dynamic Brightness feature, making the picture more detailed.
However, the SD and HD content was not very sharp, and details were missing compared to Full HD and 4K content due to the large size of the TV. Therefore, if you are planning to use a set-top-box with JVC 4K TV, although the TV automatically scales the SD channels to fill up the screen however, the quality will not be up to the mark; hence, it is recommended to go for HD channels at least so that it will ruin your experience.
JVC 4K Smart TV offers multiple Picture modes to configure the preset tone and brightness of the picture according to the content you are playing. Moreover, it supports HDR content on the YouTube app with 4K resolution.
However, as we have mentioned, it is a 60Hz SmartTV; hence, casual gamers can go for it if the usage is multipurpose and not only the gaming, whereas hardcore gamers should avoid it and either go for a dedicated monitor or smart TV with a higher frame rate.
How do you connect the JVC remote to the TV?
The design of the remote control is also worth mentioning. Its overall texture is perfect, and its shortcut buttons allow users to open common applications quickly. In actual use, we found that the remote control’s response was speedy. Whether switching applications or adjusting settings, it can be completed quickly.
One thing that is worth mentioning, apart from the standard IR sensor, is that the remote also supports Bluetooth, enabling users to use the remote from any direction instead of pointing it towards the TV’s center.
Steps to connect JVC remote to smart TV via Bluetooth
Go to the JVC Smart TV Settings by pressing the gear button on the remote. After that, select the Bluetooth option.
Now enable the Bluetooth by selecting the toggle button. To connect the remote or any other Bluetooth device, select the “pair accessory” option.
Now, press & hold the Home and Return keys together on your JVC remote until you see a green color pulsating light on the remote top. After that, soon the TV will automatically detect your remote and show it on the screen. Select the available remote on the TV display to connect it.
Sound quality: 60W for Loud and immersive experience
In addition to picture quality, JVC 4K TV has good sound quality strength. I am saying this because most of the Smart TVs at the price of JVC mainly offer 40 or 35 W speakers. However, the JVC 60 Watts speaker gives you a professional audio configuration, ensuring the sound output is intense and delicate. Yet, I will not say it will impress melophiles because of the lack of bass. Nevertheless, don’t worry. JVC comes with built-in Dolby ATMOS support, and when combined with an external audio system, you will get exceptionally well-balanced audio, making the sound quality performance more three-dimensional and full.
In the actual test, we played multiple types of audio content, including movie soundtracks, pop music, and more. As I said, it can accurately reproduce high-pitched treble and vocals; hence, watching movies and general content on YouTube or another will not bother you. Especially when playing the movie’s original soundtrack, the treble part is clear and loud, which can accurately restore every detail of the sound in the film.
Whether sitting on the couch watching a movie or watching a football game in front, you can feel the strong impact of the sound due to its loudness.
Intelligent experience: Simple, efficient, and personalized
In addition to picture and sound quality, the JVC 4K TV also does a pretty good job in terms of innovative experience. It adopts Google TV smart OS, which has no boot ads and supports fast boot.
At the same time, it draws on the visual logic of smartphones that various services and functions can be displayed on the big screen. Personalized scene templates are also provided to adapt to the needs of different family members, ensuring that each user enjoys a desktop experience that matches their preferences.
The frequent applications will automatically come on the main screen. However, users can add or remove them as they want. Because of Google’s support, users can install hundreds of applications from its library. Well, there is no dedicated Google Play store for app installation because its functionality is deeply integrated with the OS. So, a user can easily install supported apps from the TV interface or manually download the APK files. The TV supports 10000+ Supported Apps and Games.
If we talk about the pre-installed applications, all the popular ones will be in your arsenal, such as Netflix, Prime Video, Disney+Hotstar, YouTube, Apple TV, Zee5, and Voot, all will be there; if your favorite movie app is not on the TV, then you can install it manually. This means there will be no lack of entertainment on JVC if you are connected to the internet. Also, with 2GB RAM and 16GB ROM, these smart TVs offer smooth performance and ample storage for apps and content.
Gist of the review:
Overall, JVC LT-55NQ7165C 4K TVs have shown a very high picture quality, sound quality, and intelligent experience. Its 55-inch design with up to 550 Nits, wide color gamut coverage, dynamic brightness control technology, and other advanced technologies make the image quality performance more delicate and realistic. At the same time, it is equipped with a 60 W audio system with a built-in Dobly system, which makes the TV exceptionally loud.
The unique “smart desktop” design, simple and efficient remote control, and other intelligent experience designs make users more convenient and comfortable. However, high-end gamers and users needing deeper black levels should go for OLED or premium range Smart TV products. But those who don’t want to spend their hard-earned money on products or technology they don’t need should go for a budget Smart TV that can produce good pictures and have smart features, and JVC LT-55NQ7165C 4K TVs can be the choice.
As a new brand, if you prefer to take some time before trusting JVC, you can explore other similar options like Kodak Smart TVs, which are available in a comparable price range and offer good quality. Alternatively, if you’re willing to increase your budget slightly, Blaupunkt TVs might be worth considering.
Users can check out the official Amazon page where the product is listed for more information about the JVC Smart TV.
